Social media ads are about to change
The ASA now recognises that most content marketing posts are actually ads, and that all existing advertising codes should apply to these posts.
2022 YouTube and Video SERP Result Changes
If you’re tracking video results, and have seen major changes, be aware that they may not have disappeared – they more likely morphed into another format. This is a good time to go look at your SERPs in the wild (on desktop and mobile) and see what kind of video formats your target queries are showing.
How type influences readability – Google Fonts
Reading is what we do, while readability refers to qualities of a text that make reading easier. This includes content decisions, or format decisions, which help a reader to easily engage with and comprehend the message intended by the author. Poor readability can obscure, change, or convince the reader never even engage with the author’s message.
Content Writing and SEO – What to Know
Knowing your customers and the questions they ask is the key to writing good blog posts and is the foundation of local SEO services. Writing content that targets the right keywords is how you build on that foundation.
Posted from Diigo. #LoveWhatYouDo #MarTech