A PPC guide to permission-based audiences
Learn how to build consensual conversations with prospects, acquire consent-based audiences, and improve your paid search performance.
10 Lessons From 10 Years in Email
I’ve learned a lot from a decade of building email teams, running tests, and sending thousands of newsletters. Here are ten that stand out.
Five steps to starting your PLG motion
If you are thinking about adding a PLG motion for your B2B SaaS product, here are the five steps to get you there.
How Many SEO Keywords Should a Page Really Target?
Here’s what we recommend: pick just one primary keyword and enough secondary keywords to cover a given topic in full.
6 Key Tips to Write Great Product Descriptions
If you own an e-commerce website, your product descriptions are a low-hanging fruit to help you make more sales. A great product description tells a story—the story of who your product is for and how your product can help them get what they want.
Posted from Diigo. #LoveWhatYouDo #MarTech