The Age of Social Media Is Ending
It’s over. Facebook is in decline, Twitter in chaos. Mark Zuckerberg’s empire has lost hundreds of billions of dollars in value and laid off 11,000 people, with its ad business in peril and its metaverse fantasy in irons. Elon Musk’s takeover of Twitter has caused advertisers to pull spending and power users to shun the platform (or at least to tweet a lot about doing so). It’s never felt more plausible that the age of social media might end—and soon.
3 Traditional Marketing Tactics Making a Comeback
Often overlooked in favor of their newer, shinier successors, check out these 3 old-school marketing tactics that are back with a vengeance, and how they could play a critical role in your marketing strategy in 2023.
How to improve E-A-T for websites and entities
E-A-T – Expertise – Authoritativeness – Trustworthiness – impacts many areas in Google’s ranking algorithms. Learn ways to position yourself as an expert, authoritative and trustworthy entity.
The Complete Guide to Customer Micro-Segmentation
One of the best ways to accelerate revenue growth is through customer micro-segmentation. By taking the time to better understand your customer base and divide them into smaller groups, you can create targeted marketing campaigns that are more likely to convert.
From type to logotype – Fonts Knowledge – Google Fonts
A logo can come in various shapes, components, and sizes. When we say logo, we’re usually talking about a unique combination of elements—primarily type and graphics—that together create a unique and recognisable design, for example Target, AirBnB, Instagram, etc.
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