Writing a Guarantee That Converts
The right guarantee builds relationships with your customers and inspires trust. It’s much more than a return policy with strings attached. The guarantee is possibly the strongest sales tool anyone can leverage. It tells the prospect that you stand behind and believe in your product. The guarantee is also the last final push to make a sale.
Efter NSA-avslöjandet: Se över certifikaten
Avslöjandena om NSAs övervakning sätter fart på debatten om kryptering. Experter uppmanar därför alla företag att se över sina certifikatprofiler.
Coca-Cola Bets the Farm on Content Marketing: Content 2020
“All advertisers need a lot more content so that they can keep the engagement with consumers fresh and relevant, because of the 24/7 connectivity. If you’re going to be successful around the world, you have to have fat and fertile ideas at the core.”
Retailers Fight Exile From Gmail In-Boxes
Even in an age of Twitter posts and Instagram photos, e-mail is still the way marketers reach the hearts — and wallets — of consumers. And that is why retailers are up in arms about Google’s latest tweak to Gmail.
Så ser du om din webbläsare är smittad
Bara en av fem internetanvändare kör senaste versionen av Java visar en ny undersökning. Föråldrade Flash-versioner är också vanliga. Så ser du om din webbläsare är säker.
Typ.io – Latest typography samples
Typ.io look under the hood of websites to show what fonts they’re using and how they’re using them. These type samples form a living catalog of web typography that you can browse and like.
WebKit Has Implemented srcset, And It’s A Good Thing
As with all matters pertaining to “responsive images”: it’s complicated, and it can be hard keeping up with the signal in all the noise. Here’s what you need to know.
Responsive Navigation On Complex Websites
Maintaining simplicity on large websites becomes increasingly difficult as content requirements grow and tiers of navigation are added, not to mention the extra complexity added by small screens.
Addressing The Responsive Images Performance Problem: A Case Study
Smashing Magazine will share their responsive image technique, the “padding-bottom” technique, which they researched and implemented on the mobile version of the Swedish news website Aftonbladet.
Netflix uses piracy stats to choose its programming
Senior executives from Netflix have explained their method for choosing which programs to license for the service: they buy the rights to the most-pirated shows in each territory, because that’s where the demand is.
Posted from Diigo. The rest of my favorite links are here.